From one stylist to another...
I’m a hairstylist specializing in gray blending and low-maintenance hair color with 25 years of experience, including 18 as an independent stylist. I’ve built a thriving business that attracts over 1,000 website visits and 400+ Google clicks each month—all for a one-person operation. With a consistent waitlist, a fully booked schedule, and even clients traveling from afar, I’ve mastered the art of reaching local clients through streamlined, effective marketing. Now, I help hairstylists simplify the process of getting found online, using free and accessible tools to grow their businesses without spending hours on social media.
Boost Your Online Visibility in Just a Few Simple Steps
This free guide is packed with five actionable SEO strategies specifically designed for hairstylists. Learn how to optimize your Google profile, social media, and website to make it easy for clients to find and book with you. These quick wins will help you stand out from the competition and grow your business with less effort
TESTIMONIALS
“stefanie's workbook has helped me build on my current seo and shown me some new ideas that will help me in the future to attract new clients!"
“This made me rethink my seo tags and adding things that I never even thought about!"
Coming in early 2025, The Ultimate SEO Toolkit for Hairstylists will take your business to the next level. Packed with advanced strategies and step-by-step instructions, this comprehensive guide is designed to help hairstylists dominate local searches, book more clients, and stand out in a competitive market, whether you have a website or not!
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Here’s a sneak peek of what’s inside:
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SEO Essentials for Hairstylists
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Local SEO Strategies
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Social Media Optimization for SEO
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Google My Business Mastery
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DIY SEO on a Budget
The Value of SEO for Hairstylists
In today’s digital age, SEO (Search Engine Optimization) is one of the most powerful tools hairstylists can use to grow their businesses. When potential clients search online for services like “haircutting specialist” or “low-maintenance hair color,” your website, Google profile, or social media presence needs to show up—preferably at the top of the results. That’s where SEO comes in. By optimizing your online presence, you make it easier for clients to find and book with you, even before they’ve set foot in your salon.
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Effective SEO strategies can:
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Increase Visibility: Get found by local clients actively searching for your services.
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Build Credibility: A well-optimized Google profile and glowing reviews make you the go-to expert in your area.
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Attract the Right Clients: Use SEO to speak directly to your dream clients who value your specialty services.
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Save Time and Money: Unlike paid ads or constant social media content, SEO works behind the scenes 24/7, making it a long-term investment.